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Insights on home improvement creator partnerships Notes fromthe workbench.

Practical guides to creator partnerships in home improvement, written for the marketing teams who run them and the creators who make them work.

  1. For brands5 min read How to evaluate a renovation creator before you sponsor them A checklist for home improvement brands on what to look for in a renovation creator’s content and audience before committing budget. Read the guide
  2. For brands4 min read What to agree before you sponsor a DIY makeover Renovation timelines slip and content rights get fuzzy. These are the points brands and creators should agree in writing before a sponsored makeover starts. Read the guide
  3. For creators3 min read How DIY creators can prepare for brand partnerships What home improvement brands look for, and what DIY creators should have ready before a brief arrives, including a media kit, a project pipeline and rates. Read the guide

Let’s makesomething happen.

I’m a brand

Got a product that belongs in someone’s next project? Send us a brief, however rough it is.

Let’s talk business

I’m a creator

Make home improvement content? Introduce yourself. There’s no fee, and you don’t need a media kit.

Introduce yourself